On is bringing its most futuristic manufacturing process into the spotlight with the launch of the LightSpray Cloudmonster 3 Hyper, a high-cushion super trainer that doubles as proof the brand’s ...

Swiss shoemaker On’s newest kicks—the LightSpray Cloudmonster 3 Hyper—are laceless shoes with a single-piece, stretchy, sprayed-on toe box.

This follows the opening of the Swiss athletic company’s first facility with four robots in Zurich in July 2025.

Can running shoes be made by a spray gun? That's the idea behind LightSpray, a new manufacturing technique created by Swiss sneaker company On. "It allows us to produce an upper material in a ...

We’ve seen spray-on hair, a spray-on dress and now — marathon-winning spray-on shoes. Swiss sportswear brand On is the latest company to embrace advanced “spray-on” materials with a “revolutionary” ...

Swiss athletic and sportswear brand On has expanded its LightSpray technology with the launch of a second fully automated production facility near Busan, South Korea.

Hellen Obiri, the Kenyan distance runner and two-time Olympic silver medalist, will make history at the 2024 Paris Olympics — thanks to her shoes. Obiri will be sporting a new sneaker from sportswear ...

Sportswear brand On Running has unveiled a new robot-powered factory in Busan, South Korea, marking a significant shift in its manufacturing strategy. At such a critical moment in US history, we need ...

With New York City’s biggest marathon later this week, On is showing off its innovative new performance shoes and the technology behind them at a 10-day pop-up in NYC. On Saturday, On kicked off the ...

Sign up to receive the Vogue Business newsletter for the latest luxury news and insights, plus exclusive membership discounts. Rising Swiss sportswear brand On ...

*(CNN) — We’ve seen spray-on hair, a spray-on dress, and now — marathon-winning spray-on shoes. Swiss sportswear brand On is the latest company to embrace advanced “spray-on” materials with a ...